2012年7月16日星期一

Nokia sales in American is a puzzle

According to the report of the comScore and Neilsen two statistical agencies, Nokia last quarter in the U.S. sold only about 330,000 units Lumia phone.However, even if it sold 500,000 units, compared to Android and iOS phones, simply drop in the ocean.
Training user groups like AT & T this large-scale operators can not be Windows Phone for Nokia and Microsoft, this is simply a serious blow. But having said that, even if the Lumia 900 fell to the contract price of $ 49.99, and perhaps the reality of the situation does not have to what to change, for three reasons:
One reason: the price advantage
AT & T operator allows the customer about the same price to buy a new Android phone(moviles baratos), even if, as the Motorola Atrix HD this configuration, the super-cow cell phone debut is selling $ 99 (prices will come down slowly). Windows Phone Mobile will give users a good user experience, but the potential customer is more inclined to their eyes locked in a powerful moviles dual sim phone like this performance of the Atrix HD: For example, what high-resolution screen, HDMI output, etc.. Although customers will not like the past, as so over-emphasis on hardware configuration, but a good hardware configuration will no doubt give customers a good first impression.

Second reason: The circle effect of
Her friends use the phone type affect the choice of customers to buy. If potential customers see that their friends are using Android phone and its services and applications, they will naturally not too much attention to Windows Phone teléfonos baratos, unless they are very proposition personality. smartphone android accounted for a market share of U.S. sales, which can introduce customers around friends more use Android phone, rather than Windows Phone mobile phone, which will naturally affect customers' judgment when buying cell phones.
Three reasons: The software updates the persistent
Since the existing series of Lumia Microsoft judgment can not be upgraded to Windows Phone 8 system, the user interest in it is significantly reduced. In contrast, the Android phone updated often not fixed, but it is always something to look forward to consumers, such expectations Lumia 900 has been unable to do!
Objectively speaking, Luima 900 is indeed a good product, if the sharp price cut can not upgrade Windows Phone mobile phone market share, for Microsoft and Nokia is simply a disgrace. Nokia's decline is the large number of mobile phone manufacturers live textbook: In today's highly competitive mobile phone mobile environment, lags behind its competitors, to revive from the plight of business is a very difficult task.
Nokia is now the most urgent thing, not just lowering the price of Lumia, but to strive to convince Microsoft to make their Windows Phone handsets updated to support Windows Phone 8. Small price difference, the phone system for customer choice has a greater impact. If you upgrade the expectations should be deprived of the user why duty-bound to choose this product?

Nokia had hoped badly bruised by Lumia series of reforming glory, do not say restructuring can at least rely on Microsoft (although Microsoft is obvious upgrade in Winodws Phone 8-site pit Nokia) themselves do not pull out, and other smartphone makers so many gaps. So Lumia in the United States in the end to sell how much? !
?
Perhaps only God knows.

没有评论:

发表评论